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Reputation as Revenue: Oscar Wimshurst's Guide to Customer Trust and Strategic Review Management for Painters

May 08, 20241 min read

May 8, 2024

Season 1, Episode 60

Description:

Picture your painting business flourishing as you master the art of reputation marketing with insights from Oscar Wimshurst of Nice Job, our latest guest on the Profitable Painter Podcast. Together, we tackle the financial complexities and tax essentials that could make or break your business's growth. As a fellow advocate for small businesses, I, Daniel of Bookkeeping for Painters, join forces with Oscar to discuss how customer trust and social proof, achieved through strategic reputation management, can eclipse even the slickest sales pitch.

This episode is brimming with guidance on transforming negative feedback into a showcase of your dedication to customer satisfaction. We share real-world tactics for responding to less-than-stellar reviews, ensuring that your public engagement becomes proof of your commitment to excellence. Moreover, we delve into the mechanics behind gathering a steady flow of reviews to maintain a sterling business image. You'll learn how to set up efficient systems that not only collect valuable customer feedback but also automate the follow-up process, boosting your business's image with minimal effort.

But that's not all – we also reveal the secret sauce in generating referrals and how they amplify your business's reach beyond traditional marketing. Learn how staying memorable to your clients can result in a steady stream of word-of-mouth recommendations. Plus, we discuss leveraging the combined power of reviews and referrals in organic marketing, utilizing customer testimonials to paint your business in the best light across various channels. By the end of this episode, you'll be equipped with actionable strategies to turn every satisfied customer into a vocal advocate for your painting business.

Subscribe to the Profitable Painter Podcast

Painting Business OwnersProfitable Painter PodcastBookkeeping For PaintersOscar WimshurstNice JobAll-in-one reputation marketing software
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Daniel Honan

Daniel Honan is a former painting business owner and military intelligence officer with an MBA and a degree in Accounting. He's been in your shoes. Everything from cold calling for estimates, in-home consults, managing crews, to running payroll. With his accounting, intel, and painting industry experience, he's put together a back-office system to help painting contractors crush it by helping them know their numbers and what they mean, save big in taxes, and streamline and automate their processes to save time and money.

Back to Blog
blog image

Reputation as Revenue: Oscar Wimshurst's Guide to Customer Trust and Strategic Review Management for Painters

May 08, 20241 min read

May 8, 2024

Season 1, Episode 60

Description:

Picture your painting business flourishing as you master the art of reputation marketing with insights from Oscar Wimshurst of Nice Job, our latest guest on the Profitable Painter Podcast. Together, we tackle the financial complexities and tax essentials that could make or break your business's growth. As a fellow advocate for small businesses, I, Daniel of Bookkeeping for Painters, join forces with Oscar to discuss how customer trust and social proof, achieved through strategic reputation management, can eclipse even the slickest sales pitch.

This episode is brimming with guidance on transforming negative feedback into a showcase of your dedication to customer satisfaction. We share real-world tactics for responding to less-than-stellar reviews, ensuring that your public engagement becomes proof of your commitment to excellence. Moreover, we delve into the mechanics behind gathering a steady flow of reviews to maintain a sterling business image. You'll learn how to set up efficient systems that not only collect valuable customer feedback but also automate the follow-up process, boosting your business's image with minimal effort.

But that's not all – we also reveal the secret sauce in generating referrals and how they amplify your business's reach beyond traditional marketing. Learn how staying memorable to your clients can result in a steady stream of word-of-mouth recommendations. Plus, we discuss leveraging the combined power of reviews and referrals in organic marketing, utilizing customer testimonials to paint your business in the best light across various channels. By the end of this episode, you'll be equipped with actionable strategies to turn every satisfied customer into a vocal advocate for your painting business.

Subscribe to the Profitable Painter Podcast

Painting Business OwnersProfitable Painter PodcastBookkeeping For PaintersOscar WimshurstNice JobAll-in-one reputation marketing software
blog author image

Daniel Honan

Daniel Honan is a former painting business owner and military intelligence officer with an MBA and a degree in Accounting. He's been in your shoes. Everything from cold calling for estimates, in-home consults, managing crews, to running payroll. With his accounting, intel, and painting industry experience, he's put together a back-office system to help painting contractors crush it by helping them know their numbers and what they mean, save big in taxes, and streamline and automate their processes to save time and money.

Back to Blog

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