January 26, 2024

Season 1, Episode 34

Description:

Prepare to transform your home service business as we journey through the wisdom of Ryan Davis, a digital marketing maven turned entrepreneurial dynamo. Ryan pulls back the curtain on the critical elements that took a painting company from the ground up to a multimillion-dollar enterprise. From the granular details of job costing and labor rates to the broader strokes of partnership building and project scaling, Ryan's insights guarantee you'll come away with a solid blueprint for success.

This episode is a goldmine for those looking to polish their lead conversion tactics and elevate their customer experience. We tackle the entire lead-to-sale cycle, emphasizing that it's not enough to simply generate leads—you must shepherd them expertly through to the close. I share strategies to ensure your company makes a memorable first impression, setting the stage for a profitable and loyal customer base. We also cast a light on the oft-neglected aspect of lead nurturing, providing you with the actionable steps to avoid common pitfalls and lower your cost per acquisition.

Lastly, we dive into the transformative power of targeted coaching and practical training, discussing how immediate lead response and tools like drip jobs can skyrocket your conversion rates. For those not quite ready to bring on a full-scale marketing agency, Ryan and I explore how to wield the power of Facebook and Google ads to generate leads in-house and optimize online presence. Buckle up for an episode that promises to equip you with the strategies you need to see your business flourish.

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