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Profitable Painter Podcast

Beyond Brushes: The Strategic Mind Behind a $5M Painting Company

June 06, 20251 min read

June 6th, 2025

Season 1, Episode 148

Beyond Brushes: The Strategic Mind Behind a $5M Painting Company

Welcome to the Profitable Painter Podcast!

In this episode, host Daniel Honan, CPA and former painting business owner, sits down with Brad Ellison, founder of Ellison Painting, to uncover how he scaled his residential painting business from $0 to $5.1 million in under 3 years. Brad shares:

- How he stumbled into the painting industry.
- The exact marketing and hiring strategies he used to grow fast
- Why work-life balance was a non-negotiable from day one
- The importance of paid ads, project managers, and setting clear revenue targets
- His journey partnering with a longtime friend and structuring a smart, scalable business
- Key metrics like set rates, close rates, and marketing ROI benchmarks

Whether you're just starting out or trying to break past the $1M ceiling, Brad’s transparent insights and numbers-driven approach are packed with takeaways you can apply today.

Don’t forget to like, subscribe, and turn on notifications so you never miss an episode that could take your painting business to the next level!

🎧 Tune in now, and start building a business that works for you, not the other way around.


Subscribe to the Profitable Painter Podcast

Painting Business OwnersProfitable Painter PodcastBookkeeping For PaintersMasterclassBusiness TipsTax Strategies
blog author image

Daniel Honan

Daniel Honan is a former painting business owner and military intelligence officer with an MBA and a degree in Accounting. He's been in your shoes. Everything from cold calling for estimates, in-home consults, managing crews, to running payroll. With his accounting, intel, and painting industry experience, he's put together a back-office system to help painting contractors crush it by helping them know their numbers and what they mean, save big in taxes, and streamline and automate their processes to save time and money.

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Profitable Painter Podcast

Beyond Brushes: The Strategic Mind Behind a $5M Painting Company

June 06, 20251 min read

June 6th, 2025

Season 1, Episode 148

Beyond Brushes: The Strategic Mind Behind a $5M Painting Company

Welcome to the Profitable Painter Podcast!

In this episode, host Daniel Honan, CPA and former painting business owner, sits down with Brad Ellison, founder of Ellison Painting, to uncover how he scaled his residential painting business from $0 to $5.1 million in under 3 years. Brad shares:

- How he stumbled into the painting industry.
- The exact marketing and hiring strategies he used to grow fast
- Why work-life balance was a non-negotiable from day one
- The importance of paid ads, project managers, and setting clear revenue targets
- His journey partnering with a longtime friend and structuring a smart, scalable business
- Key metrics like set rates, close rates, and marketing ROI benchmarks

Whether you're just starting out or trying to break past the $1M ceiling, Brad’s transparent insights and numbers-driven approach are packed with takeaways you can apply today.

Don’t forget to like, subscribe, and turn on notifications so you never miss an episode that could take your painting business to the next level!

🎧 Tune in now, and start building a business that works for you, not the other way around.


Subscribe to the Profitable Painter Podcast

Painting Business OwnersProfitable Painter PodcastBookkeeping For PaintersMasterclassBusiness TipsTax Strategies
blog author image

Daniel Honan

Daniel Honan is a former painting business owner and military intelligence officer with an MBA and a degree in Accounting. He's been in your shoes. Everything from cold calling for estimates, in-home consults, managing crews, to running payroll. With his accounting, intel, and painting industry experience, he's put together a back-office system to help painting contractors crush it by helping them know their numbers and what they mean, save big in taxes, and streamline and automate their processes to save time and money.

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